Dating skills selling skills
That way you don’t skip over anything as you come up with your role-playing scenarios. The stakes are low when it is just you and the employee provided you’ve taught them well.
But many will be afraid of making a fool of themselves, so make sure you do the first few exercises totally away from shoppers.
To make it work, you become the original salesperson and the original salesperson re-enacts what the shopper said and did.
You have to be up for the challenge and open to failure yourself as sometimes there was nothing you could add.
This exercise allows both of you a chance to look for alternate ways to engage the shopper.
Remember, it isn’t about being right or wrong as much it’s about exploring options.
The most important element of product knowledge is to sell the benefit and not the feature.You want as many different examples and scenarios as you have shoppers.Role-playing is a great chance to get your other associates involved with your retail sales training, so encourage them to come up with scenarios.If they believe in you, they will believe in the product you are selling.If a customer isn't fully committed to completing a sale, the difference may simply be the presence (or lack) of confidence a salesperson has towards the product or towards his or her knowledge of the product.